Thursday, March 15, 2007

Using frequent flyer miles to buy carbon offsets?

I had this idea. It might not be a new one. Wouldn't it be great if airline companies could offer you the possibility to buy carbon offsets with your frequent flyer miles?

I think it's important to encourage companies to become Carbon Neutral and to give their customers options to become carbon neutral themselves. Below a letter that I sent to United Airlines- feel free to use it as a template to send to other airlines, tour operators or companies, as appropriate.

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To whom it may concern,

As a concerned frequent traveler, I wonder if United is doing anything to become Carbon Neutral - and to help travelers become Carbon Neutral as well.

One of the most important steps you can take is offer people who travel with United an option to "neutralize" the pollution they are incurring on.

I have just learned about a company called TerraPass (you buy "points" and your money funds renewable energy projects such as wind farms. These projects result in verified reductions in greenhouse gas pollution. And these reductions counterbalance your own emissions.)

Perhaps United can make it possible for travelers to purchase TerraPass with their miles?

I do not work or in any way represent TerraPass. I just feel that the world I have seen through traveling with your airline deserves our concern and action.

I'm looking forward to hearing from you.

xxx xxx

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